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Where I study:
The E.W. Scripps School of Journalism
Founded in 1924, the school has been recognized by The Associated Press and U.S. News & World Report for excellence in instruction and research in the fields of journalism and mass communications. It is currently one of the most competitive journalism programs in the country.
JOUR 2311: Multiplatform Reporting & Writing
This course provided a foundation for journalistic information gathering, reporting, writing, and multiplatform publication of news and strategic communication content.
Below are the stories and briefs I wrote in conjunction with this class. Click on a story to read it!
Public Official Profile
Newsmaker Profile
Performing Arts Center Feature Story
Local News Briefs
City Council Meeting Coverage
Police Briefs
JOUR 2311
MDIA 4930: Special Problems in Media
This course allowed students to work with a real client to provide them with social media content along with stories for their website.
Below are examples of some of the social media posts/graphics I created along with the website stories I wrote in conjunction with this class.
Instagram Post/Graphic
Twitter Post/Graphic
Instagram Post/Graphic
Twitter Post/Graphic
Website Stories - Scroll through the gallery below and click a photo to read the story!
MDIA 4930
SASM 4130: The Business of Baseball
This course provided students the opportunity to explore the managerial aspects of operating a baseball team, facility and event with the community-owned, student-operated Southern Ohio Copperheads in Athens, Ohio. It combined classroom instruction with hands-on service learning on how to operate a summer collegiate baseball team. The course focused on 501(c)3 non-profit operations as a member of the Great Lakes Summer Collegiate League.
Through this class, I pitched and solidified a season-long sponsorship with Plants fitness of Athens. This was a +$3,000 deal that allowed the players to use the gym in exchange for promotion at the ballpark and during games.
To learn more about the Copperheads, click below.
To see the full list of sponsors, click below.
JOUR 3200: Ethics, Mass Media, & Society
This course taught social responsibility to journalists and other media communicators. Students discussed professional ethical codes, responsibility of media for social change, and reaction to political and economic pressures. Students practiced confronting ethical conflicts and making ethical decisions through analyzing real world case studies.
Below is a code of ethics I designed and created to use as a guide for my future career. Ethical standards are an important part of a successful career, so I plan to use these standards throughout the rest of my career. Click on the image to view the full set of codes!
JOUR 4530: Strategic Social Media
This course focused on understanding why and when to use social media for the purpose of building relationships and creating conversations with stakeholders and key audiences. It built on the students' basic foundation of how to use social media tools, adding depth to their understanding through discussion of related strategic communication concepts and theories.
Below is a complete portfolio of a social media campaign that my group members and I created for our real-world client, Larry's Dawg House in Athens, Ohio.
SASM 4130
JOUR 3200
JOUR 4530
JOUR 4820
JOUR 3700: Advertising & Public Relations Writing
This course focused on writing and techniques for advertising and public relations. It considered uncontrolled and controlled media.
Below are examples of the strategic communication and advertising pieces I wrote for this class. Click on a piece to view it.
Radio
Press Release
TV
JOUR 4700: Sportswriting
This course focused on learning sports reporting from the field to the locker room and from the stats to the stories.
Below are examples of the sports pieces I wrote in conjunction with this class. Click each piece to read them.
Baseball Gamer
Athlete Feature
Diversity in NASCAR
Ethics in Journalism
Box Score Story
March Madness Story
Radio Script
Sports Column
Track & Field Gamer
JOUR 4860: Advertising and Public Relations Capstone
JOUR 4860 (Capstone)
This course focused on providing a campaign development experience. Developing an advertising or public relations campaign synthesizes research, writing and production skills, as well as critical and creative thinking, and theory application. Students partnered with a client to produce the advertising or public relations campaign.
For this class, my group and I made a full campaign presentation and correlating written guide for our client, Cheap Caribbean. I also made a follow-up pitch letter and press release. (These pieces are not linked due to confidential material.
Below is an example of a campaign extension I created based on a Super Bowl Dunkin Donuts commercial. Click on it to view the full extension.
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